Old and new poster

Me and Emma also decided after getting feedback that we should change our advertisement poster as it does not have an image of the band, and that has made it less effective. However, if we were to change our advert poster by adding and image of 'The Red Hot Chili Kids' then our target audience would see the band on the advert and straight away want to read more.














These two images show our original advert poster and our new one. We have kept a lot the same but taken out the logo and added individual images of 'The Red Hot Chili Kids'. As you can see from my previous post that the image we have used for the advert poster is the same we used for our digi pak. We decided that this was a good and affective idea as it means that the demographic will see and have a link between the advertisement of the album and the album itself.

Old and new digi pak cover

The top image here was mine and Emma's original digi pak cover. After getting feedback we decided that it would be better to use an image on the front cover because then it would look more effective and the demographic would see the band on the cover a recognize who the artist is.

The next image is our new front page for our digi pak. We decided on individual shots of each member of the band and having the images in  a square in the center of the cover. By just having and image and the title of the artists and album I think that it has improved the cover of our digi pak and it looks more professional then our previous one.

Digi pak

Here is the inside cover, track list and CD part of mine and Emma's digi pak. We decide to use black, white and red as our colours for the digi pak and we also decided that black and white images were better to use than colourful images as it made are digi pak more effective.

For our inside cover we have used individual images of each member of the band and we have also changed around 'The Red Hot Chili Peppers' logo and made one for our band. On the inside cover it also has a thank you message for the fans, managers, friends and family for their constant support for the band. This is effective as it shows how much they appreciate everyone who has helped them be where they are today and it also makes the 'fans' feel as this album was made for them.

The image on our track list shows the set we used for our music video and two of the band members. We decide on this picture because it shows the band setting up and talking and it also shows the demographic that they are just ordinary/casual people even though they are 'famous'.

The CD part has been kept very simple with just the logo as it will be covered by the CD. By doing this it will make the other parts of the digi pak and stand out.